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Polling & Surveys

ATR has pioneered phone polling and interviews in hard to access areas for the private sector and development agencies.

Key Projects in Polling & Surveys

Opinion Research for the United Nations Assistance Mission in Afghanistan (UNAMA)

ATR conducted two midline surveys to assess adult perceptions in Afghanistan. The surveys were nationally representative and supplemented by qualitative fieldwork, which provided contextual insights.

Presidential Approval Rating Survey (Moby Group)

ATR conducted the first presidential approval rating poll after Afghan President Ashraf Ghani took office. The nationally representative survey included quotas for gender and urban-rural representation, covering all 34 provinces.

Measuring the Behavior and Perceptions of Smartphone Users (Moby Group)

ATR studied smartphone use in Afghanistan, including ownership rates, typical usage, and attitudes toward the emerging practice of accessing digital media such as videos and television by phone.

Expertise